 When you look in search engines using terms applicable to your business, do you show up? Or does your competition?
As the web grows and more websites are added, the need to make sure that your customers can find you increases. Search Engine Optimisation is vital to any business with an online presence.
We can help you to improve your rankings
Getting to grips with Search Engine optimisation (SEO) is not easy and the field has its own mythology and more than its share of bandwagon operators. Our SEO Consultancy Services have been developed over many years and help you to quickly cut through the myths to the core issues. Using plain English we can explain exactly what is important and what is not, and our no-nonsense approach allows you to get a proper understanding of the options.
What is search engine optimisation?
Search engine optimisation is the process by which a web site is tuned, adjusted and prepared to enhance its chances of being ranked in the top results of a search engine once a relevant search is undertaken.
At webpro we build search-engine-friendly web pages using a proven and reliable methodology which builds on our extensive search engine research and testing.
There is no single "magic" solution that can be applied to a web site to produce good search engine rankings. There are combinations of improvements and steps that can be taken, which as a whole can dramatically improve search engine rankings. Success comes from the proper combination of more than 100 factors.
This may sound complicated, but our underlying philosophy is simple:
"give the search engines what they are looking for, and they will give you what you are looking for."
We use a tried and tested process to implement natural search engine optimisations that improve your search engine rankings.
Our methodology uses a three stage process, know as AIM (Analyse, Implement, Monitor). This is easy to understand and once you take AIM you are on target for improved search engine rankings.
Each step in AIM translates directly to our well established Internet Marketing Credo -
Measure, Improve, Grow.
Analysis
This is the Measurement Stage. We prepare and deliver our MarketAdvantage Plus SEO Report to you setting out the necessary steps for optimising your web site. Competitive analysis is carried out using our proprietary MarketCheck technologies. During this stage we analyse your current rankings, identify how strong the competition is, decide what needs to be done, and how much work it will take to do the job properly. It includes a Ranking Report which shows you in detail where your site is currently ranked in the top search engines for your (current) preferred keyword phrases. This step also produces the priced quote for the next step.
Implementation
This is the Improvement Stage. This is where the SEO plan is implemented. The first step is a very detailed keyword research and analysis process. This involves initial input from the customer, listing any known Keywords and analysing effective competitors.
The keyword research & analysis is completed and the customer approves the keyword list. We take a complete copy of the customer's live website and install it on our test server. The website content is now frozen changes to the live website are kept to a minimum and any essential changes are coordinated and incorporated into the test site.
We optimise the test site according to established best-practices and within the guidelines published by the search engines. No back door tricks or illegal techniques. We do exactly what is needed to obtain improved rankings. A key step in the Implementation Phase is customer approval of the new website.
The site can then be tested and uploaded to server. The optimised site goes live. Link campaign initiated - we research and recruit a selection of high quality relevant websites to Link to the customer site in an optimised manner.
Rankings go up.
Monitoring
This is the Growth Phase.Once the search engine optimisation program is live - we monitor your competitive rankings and make any necessary SEO related code adjustments to the customer's website. Approximately 3 months after implementation of the program, we prepare a revised Ranking Report which shows you in detail where you are currently ranked for the same top search engines. Results are compared with previous rankings.
What does it cost?
Total costs for the complete AIM program vary. AIM is a stepwise process. Each step is sequential and can be completed without any obligation to proceed to the next step. We charge a fixed fee of £749 for the MarketMaster Plus SEO Report, which is the first step. One important outcome of this stage is a fully costed proposal for the remaining two stages (Implement and Monitor). We will give you a complete price before any work is started on the Implementation and Monitoring stages.
Costs are higher for extremely competitive keywords and national or international campaigns take longer and cost more than local campaigns. But dont worry, we can obtain top rankings for any keyword given a sufficient investment of resources. We have a cost effective program for every budget, with services that range from £2,000 up to £25,000 and beyond.
Contact us at 020 8886 2424 or email
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