E-marketing Training

This is the place to learn the basics of SEO, along with many valuable internet marketing strategies. These can help you to increase online business profitability and visibility in the search engines.

At webpro we provide a structured SEO training course designed to help you learn the basics of Search Engine Optimisation to increase the visibility of your business in the search engines. By combining these techniques with excellent marketing skills, you will be well on your way to building a successful online business.

Understand the art and science of Search Engine optimisation...

Our SEO training is an affordable and effective way to get more from your in-house web development team, to get better results from your Search Engine Marketing or develop an integrated online marketing strategy.

We offer a choice of three eMarketing training options, scheduled courses, bespoke training and one-to-one mentoring.

Scheduled Courses

The SEO course syllabus includes how to use keyword suggestion tools to identify the search terms your target audience is using, how to write targeted, keyword-rich tags and content and how to plan and implement a linking strategy to address the concept behind Google's pagerank Algorithm. You'll find out which spam optimisation techniques could get your site banned and how to implement an ethical strategy.

Training Benefits

  • Professional Instructors - Instructors who are experienced as both consultants and developers.

  • In depth knowlege - Formal knowledge is complemented by experience gained through day to day use in a real world environment of the technique or methodology being taught.

  • Practical consultancy and development experience - Instructors can relate practical methods to the particular needs of the delegates, thereby reducing learning time and improving productivity.

  • Skills Transfer - Working closely with your in-house staff on a project, we can quickly transfer skills we have built up over the past ten years.

Learning Advantages

  • Small Classes - Training courses are limited to a maximum of twelve delegates. This means a high level of personal tuition and the opportunity to address individual issues in depth.
  • Effective Course Programme - The programme timetable is carefully planned to ensure participants stay focused and do not run out of steam. Courses are divided into six interactive training sessions, each of one hour duration, broken by a fifteen minute rest period, with an hour for lunch.
  • Hands on Learning - All courses are based around six hours of active hands on learning using professionally designed examples to reinforce the principles being taught.
  • Full Course Materials - Participants receive a full set of course notes, together with electronic examples.

Bespoke Training

Our bespoke training courses are tailored to your precise needs. This involves a trained needs assessment, possibly combined with our MarketAdvantage SEO Report. Then we create a bespoke training course that takes into account your needs and that meets them in the most appropriate way.

One to One Mentoring

The advantage of our SEO Mentoring is that it gives you access to our search engine specialists for a fraction of the price of our full outsourced service. Combine this with our Online Strategy advice or our MarketAdvantage SEO Report and you have a complete, step-by-step optimisation strategy with all the practical support you need to turn goals into results.